The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of

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Format: Trade Paperback
Language: English Publication Year: 2017
ISBN-13:

9781349936243

Publisher: Palgrave Macmillan
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ISBN:

9781349936243

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9781349936243

The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of

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This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories. The innovative study provides a critique of the neoclassical Newtonian school of strategy, and proves it to be largely inappropriate as a decision-making methodology in today’s internet-based market. By developing a new biological hydrothermal vent model in which analogical comparisons are made with the Information Communication Technology (ICT) sector, the chapters challenge existing paradigms of competitive advantage and analyse the extent to which the Internet can be considered to be an ecosystem in its own right. The Internet as a Technology-Based Eco-System offers a range of alternative models and analytical frameworks for the analysis of internet-based technology companies in the twenty-first century, creating a valuable tool for students and academics undertaking research in strategy, technology and electronic engineering.

Product Identifiers
Publisher Palgrave Macmillan
ISBN-10 1349936243
ISBN-13 9781349936243
eBay Product ID (ePID) 13038841006

Product Key Features
Format Trade Paperback
Publication Year 2017
Language English

Dimensions
Width 5.8in.
Length 8.3in.

Additional Product Features
Number of Volumes 1 Vol.
Table of Content 1. The Relevance of the Rational, Classical Approach to strategy in the ICT Sector: The Strategy Process.- 2. The Relevance of the Rational, Classical Approach to Strategy in the ICT Sector: The Strategy Content Approach.- 3. A Systems View of Strategy: Complexity, Chaos Theory and Poised Strategy.- 4. Ecosystems Thinking and Modern Platform-Based Ecosystem Theory.- 5. The Development of the Hydrothermal Vent (HTV) Ecosystem Model.- 6. Summary and Conclusion: A Summary of the Contribution Made by the Hydrothermal Vent (HTV) Ecosystem Model in Providing a New Strategic Perspective.
Illustrated Yes
Author Nigel Walton
Lc Classification Number Hf4999.2-6182

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